Direct Wines

Whether opening record stores, launching airlines or exploring space travel, Richard Branson’s Virgin brand has always gone the extra mile to surprise and delight. So why should it be any different with wine?

The (only!) problem with wine: it’s not always easy for consumers to choose a good bottle. Think restaurants with unfathomable lists, stores with walls of bottles, web sites with no real guidance…

Virgin Wines’ mission is to cut through this confusion, tell it straight and offer great wines, without hassle. No mass-produced plonk, no overpriced names … just real wines, made by real people, usually in small quantities. They’re selected by a ridiculously picky team of experts, who fly around the globe and taste their way through 1,000s of wines to bring Virgin Wines customers the good stuff.

Wine lovers can find and buy wine online – by the bottle, case or as part of The Club (think good, better, best value). All with the convenience of home delivery and a 100% money-back guarantee on every bottle.